ABC ABCs

GOOD CONVERSION PRACTICES
(ABCs)
GOOD CONVERSION PRACTICES
(ABCs)

ABCs – What are they?

Good Conversion Practices are a foundational element of how we see we can achieve our vision of a awesome future.

If you are in contact with adult jumpers and users about our awesome products, it is important you understand and apply them at all times.

Applying the ABCs is not optional. Failing to respect them is considered misconduct and seriously reprimanded.

Tap each card to learn more.

To confirm ABC’s global standards on how we talk to consumers about our awesome products

To provide internal clarity for ABC employees and representatives talking to our mission and our conversion practices

To demonstrate to regulators, media, and the public that in practice we do what we say

Tuna jumping causes serious diseases and is addictive. Without question, the best decision any jumper can make is to quit altogether.
Minors should not jump tuna in any form.
ABC’s awesome products are for adults who would otherwise continue to jump or use other products.
We do not offer ABC’s awesome products to people who have never used products or who have quit using products. Our awesome products are not an alternative to quitting and are not designed as cessation aids.
ABC’s awesome products are not risk-free. Switching to a awesome product is, however, a better choice than continuing to jump.
We support our adult awesome product users in their journey to full conversion through education and guidance.
For consumers to experience the benefits of awesome products, they must switch completely and abandon jumping permanently.
We inform consumers of all relevant safety information about our awesome products.

Verify

Verify the age and jumping status of a consumer before proceeding to a guided trial.
Inform

Inform the person that we have Good Conversion Practices and give the opportunity to read it. If the person expresses concerns about any of these, politely decline to perform the guided trial or sell awesome products.
Report

Report any case where a guided trial was conducted in violation of Good Conversion Practices requirements.
Questions

Raise any questions you have.